Cookie management policy

In an effort to protect your privacy, we are providing this cookie management policy (hereinafter the “Policy”) in order to inform web surfers using the Internet site https://www.heliabrine.com/ (collectively, the “Site”) of the placement and use of cookies during their browsing on the Site, and of the means available to them in order to configure the operation of cookies.

We can update our Policy at any time, with these modifications taking effect immediately. As such, we ask you to regularly review them in order to familiarise yourself with the latest available version.

By continuing your browsing on the Site after having reviewed this Policy, you accept the use of cookies with your browser in accordance with our Policy, unless you have disabled them.

A “cookie” or “tracker” is a small file generally consisting of letters and numbers, created and stored in your browser’s memory located on the hard disk of your device (computer, tablet, mobile) when browsing on an Internet site, reading an e-mail message, installing or using a software program or a mobile application.

Cookies temporarily store anonymous information relative to the use of an Internet site, and its users.

Cookies play an essential role and enable us to improve and customise your browsing on our Site, for example by offering content that better corresponds with your areas of interest.

WHAT DATA CAN WE OBTAIN?

Even though the exact details of the data that we collect via cookies vary according to specific needs, we generally collect the following data through our Site:

Connection data
Browsing data on our Site (pages consulted, visit duration, products sought, Products in the shopping cart…)
Browser data
Device data
Advertisements clicked on
Location

COOKIES PRESENT ON THE SITE

We use cookies in order to propose content, services and advertisements suited to your areas of interest, to prepare visit statistics, to record any communicated data, and to optimise the browsing itinerary.

Our partners may install cookies in your computer. They store information on the content of your searches on our Site. These cookies are anonymous and contain no personal information. These cookies are managed by these partners.

HOW DO WE USE THEM?

As relevant, we use cookies together with other personal data that you have already provided to us.

Cookies are primarily used for:

the Site’s operation;
traffic and performance;
targeted advertising;
third party sites or applications.

1. Necessary and functional cookies

These cookies notably enable us:

To recognise you and to immediately connect you thanks to having saved the information provided by you in the forms on our Site (registration or access to your account), or as a result of the products, services or information that you have chosen.
To save your selection of articles in your shopping cart until your payment is confirmed.
To adapt the presentation of our Site to the display preferences of your device (display resolution, operating system employed, etc.).
To provide you with access to reserved and personal areas of our Site, thanks to your identifiers.

2. Traffic and performance cookies

These cookies serve to assess the frequency and volume of visitors on our Site, thereby ensuring improved operation and ergonomics of the Site.

3. Targeted advertising cookies

These cookies serve to propose content suited to your preferences and areas of interest, with regard to products and services and browsing

4. Third party site or application cookies

Cookies can be deposited by third parties when you visit our Site. They are used in order to collect information on your browsing habits, and to customise the advertisements that are presented to you according to your tastes. We are not responsible for the actions of third parties and you should review the privacy policies and cookie policies of each third party.

For example:

When you use the social network functionalities on the Site, these cookies serve to inform other people of the content of our Site and of your opinion thereof, notably thanks to the “Like” and “Share” functions.
When you visit our site while remaining connected to a social network, these social network cookies may provide the said social networks with information regarding your browsing on our Site.
If you click on a banner or an advertising link before coming to our Site, these cookies inform us if you have made a purchase on our Site, so as to fairly compensate the partner with which this purchase originated.

Cookies do not damage your computer and cannot be used to personally identify you.

MANAGEMENT OF COOKIES

At any time, you can authorise, limit or prohibit cookies from modifying your browser’s parameters.

Consent prior to the use of Cookies

You will be considered to have approved the use of cookies relative to the Site if:

you have continued your browsing by clicking on the “I accept” button in the banner that informs you of the use of cookies, or on an element of the Site such as an image, title, button, etc., or by moving to any page other than the one that you visited when first connecting to the Site;
you have continued your browsing without configuring the trackers, after having clicked on the “more information” button that informs you of the use of cookies.

This approval will be valid for 13 months after the first cookie is deposited in your hardware.

Refusal of cookies

Limiting or prohibiting the use of cookies with your browser can modify the conditions for your access to certain services on our Site.

If you wish to limit or block all cookies that are deposited by our Internet site or by other Internet sites / applications, you can do so by adjusting the settings of your browser. Your browser’s Help function will explain the steps that you must follow.